Aimee Fertado has always had an eye for fashion.
Now she’s keeping that eye on her new women’s boutique - Plush - in Brentwood.
“I’ve been passionate about fashion ever since I was a little girl,” said Fertado, who loved to create unique styles for her Barbie dolls to wear.
Later, Fertado began following runway fashions and celebrity trends and recreating looks she’d seen in magazines.
After earning a degree in business and working in the corporate world for eight years, she and her husband Cody decided it was time to combine her love of fashion and business into one venture.
“We realized that Brentwood really needed a place like Plush, where women can find unique clothes at affordable prices,” she said.
According to Fertado, most of Plush’s clothing is purchased from Los Angeles, and new styles arrive in the boutique every week.
Customers can find outfits that fit the lifestyle of a business professional and stay-at-home mothers, or the perfect look for special occasions. The boutique also carries active wear, purses, jewelry and other accessories.
Plush’s tables and racks are filled with outfits perfect for weekend getaways, including shift and maxi dresses, lacy tanks, colorful rompers and a variety of shorts and jeans.
“Women like having work-to-weekend wear that can go from day to night with a few accessories,” said Fertado, who added that a perk of shopping in a boutique versus a department store is that the items are unique and special. “I only purchase clothing from brands that I know and love to assure the quality and fit is perfect.”
Plush also offers customized shopping experiences. If a customer is shopping for a wedding, birthday party or special occasion, they can call beforehand and Plush will hand pick options that will be ready when the customer arrives.
“I love the variety of unique clothing that Plush carries,” said Oakley resident, Kristina Bodishbaugh, who shops at the Brentwood boutique on a weekly basis. “There is no place like Plush in the Brentwood area.”
Plush is located at 50 Eagle Rock Way, suite A, across from Vic Stewart’s Restaurant entrance in Brentwood. The boutique is closed Mondays, but is open from 11 a.m. to 6 p.m., Tuesday through Thursday; 11 a.m. to 7 p.m., Fridays and Saturdays; and 11 a.m. to 4 p.m. on Sundays.
For more information, call 925-308-7064 or find Plush Boutique Brentwood on Facebook or on Instagram @plushboutiquebrentwood.