The Reef Apparel & Accessories

The Reef Apparel & Accessories is Discovery Bay’s newest clothing store that offers affordable beachwear and casual clothing, accessories and gifts – perfect for the boating community. Photo courtesy of Milissa White.

When Discovery Bay residents Randy and Milissa White decided to embark on a new adventure and open their own business, they combined their passion for fashion and the boating community into one endeavor.

The result was The Reef Apparel & Accessories, a clothing and accessory store designed to bring affordable, fun clothing to a town that spends most of its time on the water. 

“Discovery Bay is a welcoming, innerconnected community that enjoys all that living on the water has to offer,” said Milissa White. “I believe our store enhances that lifestyle by offering those little extras that make everyone look and feel their best.”

Beyond clothing for men and women, the store offers accessories, home décor, perfect gifts and custom spray-tan services available by appointment only. From bags, beanies, swimwear and casual wear to dresses, jewelry, scarves and more, they have something for everyone.

Their custom spray tans will leave your skin with a healthy glow that lasts for five to ten days. The product consists of a natural dye and is applied with an airbrush to provide an even and natural-looking, sunless tan, which is the safest and fastest UV-free tanning available.

Milissa also hosts a monthly ladies’ nights, where guests enjoy wine, snacks, special prices, health and beauty education and the opportunity to help the business owners choose new inventory.

Since their grand opening on Dec. 3, Milissa said the support of the community has been amazing.

“I love The Reef Apparel,” said Discovery Bay resident Marissa Davidson. “Their clothing is so cute and reasonably priced, and it reminds me of a summer-surfer vibe that’s perfect for the Discovery Bay community.”

The Reef Apparel & Accessories is located at 1555 Riverlake Road, in Discovery Bay. For more information, visit www.reefapparel.com or call 925-390-5195. 

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